One of the key highlights of the design calendar is Paris Déco Off, often referred to as ‘fashion week for the interiors sector’. The event marks the annual reveal of what's to come in fabrics and wallcovering, attracting a global audience. During Paris Déco Off 2023 in January, showrooms opened across the city, to reveal the latest interiors collections, to both the public and trade professionals. Chase Erwin was delighted to be one of the 120 brands participating in the 5-day event. We collaborated with the elegant Galerie Bacquart on Rue de Seine in the Right Bank area of the city, who hosted our pop-up showroom. The venue proved an ideal location to show our latest collections throughout a truly memorable week.
The event gave us the perfect opportunity to share our stunning Solstice and Aurora collections, which were mounted on canvas frames on the gallery’s walls, creating a stylish tableau. We also offered an exclusive preview of our new Chase Erwin Wallpaper, which has been designed to complement our Solstice collection and will be available in five different colourways. Other new reveals included our innovative Chase Erwin Outdoor collection, a high-performance fabric which will be launching soon, perfect for outdoor entertaining design projects this summer. One of the favourite pieces of the week was our beautiful double width sheer, intricately crafted with artisanal details.
The week proved to be a perfect opportunity for forging new international partnerships, helping to grow our export market and expand into new regions such as Portugal. We were delighted to welcome over 200 guests to the showroom over a busy 5 days of the show, with a steady flow of exciting meetings and positive collaborations with designers, buyers and specifiers. Our CEO Lauren summed up the experience: “We are thrilled that our participation in this year’s Paris Déco Off has been such a success and our latest collections so positively received. We loved sharing the sneak previews of our fabulous new wallpaper collection as it takes us into a new product category, which presents lots of exciting growth opportunities. It was wonderful to meet with designers and partners from all over the world and we’d like to thank everyone who took the time to visit. Nous attendons avec impatience de retourner à Paris l'année prochaine!”
